Orange County Based. Working Nationwide.
Business Consultant for Orange County and Local Businesses
I’m a business consultant based in Orange County, where I’ve lived and built companies for about 20 years. I help established local businesses, luxury local brands and professional firms get found, get chosen and run smoother. I work with local businesses nationwide, and when you’re here, I’d rather sit across the table from you than on a video call.
The Best Business in Town Isn’t Always the One People Find
When someone nearby needs what you sell, they search, look at the top few results on the map, read the reviews and pick one. That’s true in Costa Mesa, Irvine and Newport Beach, and it’s true in every town across the country. A great business with a thin Google profile loses that moment to a competitor with better reviews every day.
The other half happens offline. Local business still runs on relationships: referral partners, neighboring businesses, the people who send you customers because they trust you. And once the inquiries come in, the back office has to keep up. Slow replies, missed follow-ups and a stretched team quietly cost more than most owners realize.
What I Bring
An Orange County Business Consultant Who Shows Up in Person
About 20 Years Here
I’ve lived and built companies in Orange County for about two decades. I know the cities, the customers and how different Newport is from Anaheim.
Local Search That Brings in Customers
I’ve built websites, Google Business Profiles and local SEO for local practices. My own company, Cali Raw Nutrition, ranked on page one of Google for “raw dog food delivery”.
Sales and Relationships
I started in sales at Century 21 Beachside, Rookie of the Year and top salesperson in my first year, and later worked with 100+ brands as a distributor and wholesaler.
Operations and AI-Assisted Teams
As a fractional CEO I built SOPs, automations and a trained team. I use AI to move faster and train teams to do the same, with a person reviewing the work.
Results
Built Here, Proven Here
Featured
Orange County Business Journal
Cali Raw Nutrition, the raw dog food company I founded in 2018, was featured in the Orange County Business Journal.
Retail + Online
Cali Raw Nutrition
A retail location plus e-commerce and a team of 10, shipping to 48 states.
7-Figure Exit
Masterminded Distribution
Built from a single product to 2,000+ SKUs, hit $1M in year one and sold in 2018.
Law Firms and Professional Services
For Law Firms and Professional Services Firms
Law firms, accounting practices, financial advisors, agencies and other professional firms tend to have the same problem. They’re great at the work but too hard to find and too slow to answer. Someone searches at 9 p.m., finds a thin Google profile with a handful of old reviews, lands on a website that doesn’t say what to do next, fills out a form, and hears back two days later. By then they’ve hired the firm that called first.
My sales career started at Century 21 Beachside, where I was Rookie of the Year and the top salesperson in my first year. I learned early that whoever follows up first usually gets the client. I’ve also built Google Business Profiles, local SEO and websites for local practices, and as a fractional CEO I built the follow-up, automations and SOPs a team actually runs. That’s the experience I bring to professional firms.
Getting Found
Google Business Profile, a steady flow of reviews and local search, so you show up when people nearby look for what you do.
A Website With a Clear Next Step
Messaging that says who you help and makes it obvious how to book a call or send an inquiry.
Intake and Follow-Up
A simple system so every inquiry gets a fast reply and a follow-up, and nothing goes cold in someone’s inbox.
Referral Partners
A short list of the people who already send you clients, and a rhythm for staying in front of them.
AI-Assisted Workflows
AI on admin your team already does, like drafting follow-ups and summarizing notes, with a person reviewing every output. The judgment stays with your team.
The usual fit is the Growth Sprint: 2 to 4 weeks, from $5,000. Anything that touches professional conduct or advertising rules stays with you and your own counsel. I build the systems; you make those calls.
Where to Start
Ways to Work Together
Revenue & Operations Review
1 to 2 weeks, from $2,500. The place to start. A ranked plan for where your business is leaking revenue, and it’s yours to keep.
Growth Sprint
2 to 4 weeks, from $5,000. For local businesses that are great at the work but too hard to find: Google Business Profile, reviews, local search, website messaging, follow-up and community visibility.
Revenue & Operations Project
Usually 4 to 6 weeks, from $10,000. One priority problem, built and tested with your team.
Founder Advisory
Private working sessions for owners who want a seasoned operator in their corner, in 10- and 20-session packages.
Questions Business Owners Ask
Do you meet in person?
Yes, and I prefer it. For Orange County clients I’m glad to work on-site, especially for kickoff, team training and the conversations that go better over coffee.
Which cities do you serve?
All of Orange County, including Costa Mesa, Newport Beach, Irvine, Huntington Beach, Laguna Beach, Tustin, Santa Ana, Orange, Anaheim, Fullerton and Mission Viejo.
Do you work with businesses outside Orange County?
Yes. I’m based in Orange County and work with local businesses nationwide. Local clients just get more face time.
Do you work with law firms and other professional services?
Yes. My background is sales, local search, intake and operations across local practices and product companies, and I bring that transferable experience to law firms, accountants, financial advisors and agencies. I’m not an attorney and I don’t give legal advice. What I fix is how people find you and what happens after they reach out.
How is it priced?
The Revenue & Operations Review starts at $2,500, the Growth Sprint at $5,000 and a Revenue & Operations Project at $10,000. Founder Advisory comes in 10- and 20-session packages. Scope and price are agreed before we start.
Let’s Sit Down and Talk About Your Business
Start with a short fit call. If you’re in Orange County, the next conversation can be in person.
